MADx is turning ten years old in February 2026 - and you are invited to celebrate with us!
- Date: February 27, 2026
- Time: from 6:30 PM
- Location: Sofiensäle, Marxergasse 17, 1030 Vienna
- Dresscode: Cocktail attire
Celebrate with us
10 Years of MADx
Ready to party?
Event details
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The MADx success story
What began in 2016 as our CEO Dr. Christian Harwanegg’s bold vision to revolutionize the entire allergy diagnostics value chain has grown into a global success story: our products and services are available in more than 90 countries, we have obtained multiple international quality certiciations, and are supported by a team of 150+ passionate and interdisciplinary experts. Now, with a decade of achievements behind us and an even brighter future ahead, we can’t wait to celebrate this milestone together - with great food and drinks, an unforgettable performance by The Clairvoyants, all set in the stunning historic Sofiensäle in Vienna!
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Historical location
Named after Princess Sophie of Bavaria, the Sofiensaal began as a steam bath before being transformed into a grand dance hall in the mid-1800s. With its elegant architecture and rich musical legacy, it has long been a prestigious venue for celebrations - making it a perfect choice for marking the company’s 10th anniversary!
The Clairevoyants
Thommy Ten and Amélie van Tass are an Austrian magician and mentalist duo who finished as runner-ups on season 11 of America's Got Talent. They now perform sold-out shows in Las Vegas, on Broadway, and are sought-after live acts worldwide, including at business events organised by companies such as Audi, Lufthansa and Red Bull.
With their extraordinary magic and illusions as well as their impressive staging, they set new standards and prove why they are among the most famous and successful magicians in the world. As native Austrians, The Clairevoyants also represent what MADx stands for today: Austrian roots, worldwide impact. Therefore, we are excited to bring an act representing Austrian excellence at an international level to our celebration!
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Host: Andi Knoll
Our host for this wonderful evening is none other than Andi Knoll, one of the most famous Austrian radio and television presenters. He has served as the Austrian commentator for the Eurovision Song Contest since 1999.
On February 27, Andi will lead us through a truly fantastic evening. Through a conversation with our CEO Christan Harwanegg, we will find out more about the ups and downs of the MADx journey, and also hear some of our guests' perspectives.
Hotel recommendation: Ruby Sofie
The Ruby Sofie Hotel is a design hotel in the heart of Vienna directly next to our event venue.
Please note: Travel & hotel expenses will not be covered by MADx.
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